Web design · Hand car wash
Built for drivers looking on a phone.
Bubbles Car Spa is a hand car wash and Coffee Lounge in Redhill, Surrey, trading since 2010. There is no booking: you drive in. We rebuilt their website as five pages around what a walk-in customer needs from a phone, and took over their Facebook and Instagram, including the adverts.
The brief
They came to us from a social media company that wasn't getting them seen, and needed a new website as well as someone to run their Facebook and Instagram.
Scope
Site structure
The Bubbles sitemap has five pages, and a privacy page sits outside it. Each page deals with something a driver wants settled before pulling off the road, from the price for their car to where to wait while it's washed.
The Wash System table sets the Yellow, Blue and Orange specs against four vehicle sizes, small to extra large. Below it, the Signature Process runs through ten stages from Pre-Wash to Aero-Dry & Hand Buff, followed by six add-on treatments that range from an odour eliminator to a full valet.
All twelve wash prices, the extra services and eight questions the team gets asked at the till: booking ahead, how long a wash takes, what S, M, L and XL mean, the charge for a very dirty car, the free fifth wash, vans and engine bays. Each answer sits straight under its question, the format our piece on answer engine optimisation for London businesses recommends for voice and AI answers.
A priced menu, from a £3.70 Americano to milkshakes and toast, with free Wi-Fi and the opening hours. The page says the lounge is open to everyone, wash or no wash.
The story since 2010, the team and five more answers, including how long a hand wash takes at Bubbles and whether you need to book.
Directions start from the A23: onto Reading Arch Road, then the first right into the unit complex, with free parking on site. The page lists the hours and the places Bubbles serves, Redhill, Reigate, Horley and Gatwick. The Google map stays unloaded until someone presses Show the map, and a note by the button says that loading it sends their IP address to Google.
The build
Every package and add-on lives in a single data file in the Bubbles code. The homepage table, the services page, the structured data and the llms.txt file all read from it, so a price only ever changes in one place. That matters for search and AI answers too: Google, an AI assistant and a customer at the till all see the same figure.
Five pages, each turned into plain HTML before anyone visits. The Google map and the analytics both wait for the visitor's say-so.
The homepage describes Bubbles as an AutoWash. The services page adds an OfferCatalog holding all twelve prices, three Service entries and the eight FAQs. The lounge is marked up as a CafeOrCoffeeShop, and the about and contact pages as AboutPage and ContactPage.
Written for AI tools: the address, phone number and hours, the price of each package for every vehicle size, how long the washes take, the minimum £15 excess dirt levy, the add-ons and the buy-four voucher offer. It states plainly that there's no booking, no contact form and no appointment system.
Read bubblescarspa.co.uk/llms.txt (opens in a new tab)The screens
At 1440 pixels the motto fills the left of the opening screen, and the call and directions bar still runs along the bottom, just as it does on a phone.
The number and the directions link stay pinned to the foot of every page, whichever section the driver has scrolled to.
Design decisions
On a phone, a bar fixed to the bottom of every page holds the phone number and a directions link. The two things a walk-in customer needs are always one tap away.
Every package is listed by vehicle size, small to extra large, instead of "call for a quote".
The lounge is part of why people choose Bubbles, so it has its own section and page rather than a line in the footer.
A wide display face and an orange accent carry the feel of the business into the site, set against plain white sections for the prices.
The trade
A drive-in wash has no booking form to fill in, so the decision to visit gets made on a phone, often a few streets away. When I build for a business like this, the price for the driver's own car and the way in come first, and both stay within thumb reach. Everything else on the site, the ten-stage process included, is there for the driver who wants to know more.
Repeat visits count for as much as first ones, and a website can't do much about those on its own. For Bubbles the site works next to our social media management and Facebook and Instagram adverts, which keep the wash in front of local drivers between washes. The Bubbles Car Spa case study sets out the search data from the first sixteen weeks, the month clicks fell included.
Measured results
Source: Google Search Console, the website's first 16 weeks after launch on 2 June 2026. The full breakdown, including the month clicks fell, is in the case study.
Read the full case study →In the client's words
"Since being with yourselves, we and our customers have noticed a vast improvement in traffic to our social media, and we've had a lot of good feedback from customers about our adverts, which we never had before. Customers have told us they found us on Facebook and Instagram, which never really got mentioned with the last company. I have found your company much more responsive. You answer all calls and communication and help with ideas to take our business forward. Yes, I would strongly recommend this company."
Two ways to start
If your business runs on walk-ins and regulars the way Bubbles does, send me your price list and a link to the site you have now.
Websites, search or both
Tell me what you charge, where your customers come from and which social accounts you run. I'll reply within 24 hours, usually same day, and we can talk it through by phone or email.
Free · no call needed
Start with our free SEO audit, the Visibility Snapshot. I check your website, your Google Business Profile, where you rank today for your three main searches and whether ChatGPT and Google AI Overviews mention you. Then I email you the one thing I'd fix first.
Written reply within one working day.
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