Three tiers, each a one-off setup fee plus a monthly fee, with website hosting and care included. No hidden costs. Monthly plans have a 12-month minimum term. Pick where you want to start, and move up a tier when it makes sense.
Tier 01
Digital Launchpad
The right place to start
£499setup
£99/month
"If your website's been quietly letting you down (slow, outdated, invisible on Google), this is where we start. You get a solid, fast, properly built foundation with nothing flashy on top, so you stop losing customers before they've even seen what you do."
Astro-6 framework, with the kind of speed that doesn't make people bounce before your page loads
Google Business Profile audited and kept in sync, because wrong opening hours cost more leads than most owners realise
Reliable global hosting that just works, so you can stop thinking about it
Automated indexing so Google sees the real, current version of your business, not something from two years ago
"For businesses that have been at it a few years, are doing decent work, but are tired of watching weaker competitors outrank them because someone, somewhere, played the SEO game better."
20–30 pages, each one built around a search your customers are typing
Content set up for Google, voice search and AI tools, so it's easier for all three to find and cite you
Managed Google Business Profile, with photos and review responses handled every month
Competitor research showing where rivals are cutting corners and where the gap is for you
Rankings watched through Google updates, so we can respond if one starts undoing work you paid for months earlier
Pages laid out to turn visitors into calls and enquiries, because traffic you can't convert is just a more expensive form of being ignored
"For businesses that aren't content owning one town. You've outgrown the village green and you're ready to be the obvious choice across the whole region, without the overhead of opening five offices."
Targeted expansion across five towns or service areas, working as one system rather than five sites fighting each other
Location pages linked together, so the trust one town's page builds up helps the others
Fully managed Google Business Profile, with posts, photos, Q&A and review responses handled properly every month
Social content handled: two posts a week across your channels, written and scheduled
A monthly check on where rivals are gaining or slipping in each area, so we adjust before it costs you work
Site structure, content and technical SEO looked after across every location, including the bits nobody wants to think about
Rather talk it through first? Send a message and I'll reply within 24 hours, usually same day.
SEO cost guide
How much does SEO cost in the UK?
There's no fixed price. Quotes for a local business run from under £100 a month to well over £1,000, and the gap usually comes down to the six things below. Our three plans cost £99, £449 and £649 a month, each with a one-off setup fee.
How many towns you want to cover
Ranking in one town takes one set of pages and one profile. Ranking in five takes a page for each, with its own local detail, linked so they support each other instead of competing. That's the main difference between our first and third plans.
How crowded your trade is
An emergency locksmith in a busy borough is up against national directories and lead-gen sites. A specialist roofer in a market town might have three real rivals. More competition means more pages, more reviews and more months before rankings move.
The state of your current site
A slow WordPress site with broken pages and missing redirects needs fixing before anything else works. That clean-up is what the setup fee pays for, so the monthly fee goes on growth and not on repairs.
How much new content gets written
Pages written around real searches are the slow, steady part of SEO. The Launchpad plan fixes the foundation. The Growth Engine plan adds 20 to 30 pages, each one built around something your customers type into Google.
Who runs your Google Business Profile
For a lot of trades, the map results are where the calls come from. Posting, adding photos and replying to reviews every month takes time, which is why fully managed profiles sit in the higher plans.
What you get told each month
Ask any agency for a sample monthly report before you sign. If they can't show you one, you won't be able to tell what you're paying for. Ours shows what was done, what moved and what's next, in plain English.
What the first year costs on each plan
Plan
Setup
Monthly
First 12 months
Digital Launchpad
£499
£99
£1,687
Growth Engine
£1,495
£449
£6,883
Dominance Suite
£2,495
£649
£10,283
The first-year figure is the setup fee plus 12 monthly payments, which matches the 12-month minimum term. Hosting and care are included in the monthly fee.
Want to know which plan your business needs? The Visibility Snapshot shows where you stand first.
Get the Snapshot →
Industries I work with
These tiers are built for local service businesses
Trades, clinics and professionals are the businesses where local search decides who gets the next job.
Depends where you're starting from, really. If your site's in rough shape, the early wins come fast. Tier 01 clients usually see indexing pick up and their Google Business Profile start performing within the first month or so. That's because most of that early work is technical, and Google's quick to reward it. Tier 02 and 03 take longer to show their hand. You'll notice the first proper movement around the two to three month mark, real change by month four or five, and the full effect of it all by the time you're nine or twelve months in. It's a bit like compound interest: you watch it doing nothing for a while, and then one day the phone's ringing more and you can't quite pin down when that shifted. If someone tells you they'll get you to page one in three weeks, just walk.
How much does local SEO cost per month?
It depends on how many towns you want to cover, how competitive your trade is and how much work your current site needs. Our plans cost £99, £449 or £649 a month, plus a one-off setup fee of £499, £1,495 or £2,495. Over the first 12 months that comes to £1,687, £6,883 or £10,283 in total. Elsewhere in the UK, local SEO quotes run from under £100 a month to well over £1,000, so ask any agency exactly what's included before you compare prices.
Is there a minimum term?
Yes. Monthly plans have a 12-month minimum. The first month or two is almost entirely setup, and most of the movement shows from month four onwards, so a shorter term wouldn't give the work a fair test. After the first 12 months the plan runs month to month, and you can leave with 30 days' written notice. You'll have all of this in writing before you sign, not buried in a clause you find later.
What happens if I decide to leave?
You keep the website. You paid for it, so it's yours. That's never been up for debate. What stops is the ongoing side of things: the monitoring, the GBP work, the content, the social posts, the algorithm tracking. We'll help you shift the hosting over to wherever you want it, hand over the keys, and your site keeps running. It just stops actively improving from that day on. For what it's worth, most people who leave do so because they've outgrown us. Means we did the job properly.
Why is your pricing lower than some agencies I've looked at?
Because we haven't padded it. At the higher end, a lot of agency pricing goes on account managers, sales teams and offices in cities you'll never set foot in. None of that helps your rankings. We've kept things lean so more of what you pay ends up in the work that moves the needle.
Why not just hire a freelancer for half the price?
You can. For some businesses, that's the right move. The difference shows up in the quiet moments. Something breaks at 11pm on a Sunday. Google pushes an update and your rankings start to slide. Your freelancer goes off the grid for three weeks (holiday, illness, who knows). With us, there's a system behind the work: monitoring, processes and continuity. What you're paying for is that things don't go quiet when you need them most.
I've been burned by an SEO agency before. Why would this be different?
We hear this a lot, and it's fair. Most of the agencies that leave a bad taste do one of three things: tie you in without explaining what you're paying for, hide what they're doing each month, or promise rankings nobody can deliver. We do the opposite. The terms are in writing before you sign, including the 12-month minimum and why it's there. You get plain-English reports that show what we did and why. And if you ever ask us to guarantee page one, we'll tell you straight that nobody can, and the ones who claim they can are setting you up for disappointment. We'd rather earn the second chance than talk you into one.
Do you work with my industry?
Probably, but ask anyway. We do well with local service businesses: trades, clinics, consultancies, professional services, regional retailers. Anywhere local search decides who gets the next call. What we don't take on right now is the heavily regulated stuff (legal and financial advice, plus medical work with strict advertising rules, such as prescription medicines or cosmetic procedures). The compliance side is its own specialism, and we'd rather point you to someone who lives in that world than half-do it and create problems we can't fix.
Why Astro-6 instead of WordPress?
WordPress isn't a bad platform. Plenty of brilliant sites run on it. It's just slow out of the box, leans heavily on plugins, and needs constant maintenance to stay secure. Astro-6 gives you a faster site that doesn't need patching every other week, doesn't break when an update drops, and doesn't get hacked because somebody forgot about a plugin three years ago. The trade-off is that it's less flexible if you want to log in and tinker daily, but that's what we're here for. You shouldn't be spending your evenings inside your own website.
Can I move up a tier later?
Yes, whenever you're ready. Whichever tier you start on, monthly plans have a 12-month minimum term, then run month to month with 30 days' notice.
Do the setup fees include everything, or are there hidden costs?
What you see is what you pay. The setup fee covers everything we list for that tier. There are no surprise invoices and no 'oh, and you'll also need…' three weeks in. The only two things sitting outside it are your domain (£10–£15 a year, paid to whoever you register it with, not us) and any premium stock or custom photography you specifically ask for. Both quoted upfront before anything gets spent.
What do I actually need to give you to get started?
Less than you'd think. Access to your existing Google Business Profile, your domain, and a proper sit-down about your business: who you serve, what makes you different, what you'd want more of if you could click your fingers. After the kick-off call, you're mostly off the hook. The first couple of weeks are us doing the heavy lifting. You'll hear from us with the odd question, but we're not the kind of agency that drowns you in admin and then charges you for the privilege.
Where the two overlap, where they don't, and how much extra AEO adds to an SEO job.
Free · No call required
Find out for free what's holding your business back.
Our free SEO audit, the Visibility Snapshot, is a manual look at what anyone can see of your business online today. I check four things from public data and email you one written document within one working day. No sales call, and I don't need any logins.
Your website's speed, indexing, metadata and mobile layout
Your Google Business Profile
Where you rank today for your three main searches, on Google and on Maps
Whether ChatGPT and Google AI Overviews mention you
Shared from our Google reviews. You can read them all on our profile.
"Highly recommend RankLocal. I was apprehensive at first as had been let down with a previous agency I used, but went with the Growth Engine and the level of insight, professional development and web exposure obtained from this was way above my expectation. Dan is clearly very knowledgeable in this field and extremely proactive."
Elliot Boorman
"Recently used Rank Local to redesign my website. Really happy with the finished product and the company were a professional outfit throughout the process."
Maximillian
Local Guide
"Thanks Rank Local — recently redone my website, very pleased with it, great work. Was a pleasure dealing with Daniel. We had our new site up and running within 3 weeks."
Daniel Byatt
"I had a site for my 1 man company for years that never really gained much traction so I decided to bring it up to date. Rank Local rebuilt the site and it looks so much better — modern and easier to navigate. I've already been contacted by people from the site so whatever they did, they did it right. Thanks again Dan."
Chevy Roach
"Excellent service and great people to work with. Sorted all our SEO ranking for 247 Cars with Google and we are on first page for all our service areas."
Andy Johnson
"Great service from Rank Local Agency. They redone my site — now I appear in AI search results for my business in Richmond. Using them for my social media management, all going well, nothing to fault. Recommended them to a friend also."
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